Job Purpose:
Drive sales of power generation equipment, distribution solutions, backup systems and related services to industrial, commercial and utility clients by assessing needs, recommending tailored solutions and building long-term customer partnerships.

Key Responsibilities:
• Achieve sales targets for generators, UPS systems, switchgear, transformers and power distribution equipment.
• Generate leads, expand the customer base and develop strategic account plans within the assigned territory.
• Conduct site visits to assess power requirements, existing infrastructure and operational challenges.
• Collaborate with Engineering to develop solutions that meet customer technical requirements and budgets.
• Deliver technical presentations and demonstrations; prepare quotations, proposals and tender submissions.
• Build key customer relationships, secure repeat business and resolve technical or commercial concerns.
• Monitor market trends and competitors; maintain CRM records and report forecasts, sales results and customer feedback.
• Coordinate project handover with engineering, operations and service teams; follow up on payments, credit approvals and invoicing with Finance.
• Follow departmental policies and safety and quality requirements; contribute to process and service improvements.

Requirements:
• Bachelor’s degree in Electrical Engineering, Power Engineering or a related technical field; an MBA or business degree is a plus.
• 3–7 years in B2B technical sales, preferably in power generation, electrical equipment, utilities or industry, with a proven record of achieving sales targets.
• Project sales, tender and RFP experience is highly desirable; familiarity with diesel generators, gas turbines, UPS, switchgear, transformers and SCADA is an advantage.
• Strong knowledge of power generation, electrical distribution, backup systems and relevant industry standards.
• Excellent Arabic and English; strong selling, presentation, negotiation, analytical and problem-solving skills.
• Proficiency in Microsoft Office and CRM systems; strong organization, time management and ability to work independently.
• Willingness to travel extensively within the assigned territory; valid driver’s license and clean driving record.

Closing Date: 8/11/2026